Archive for OTT

Evolution from Interconnect to Partner Management

Evolution from Interconnect to Partner Management

Partnerships play a critical role in the continued business success of service providers. And enhancing partner profitability is critical to retaining the right partnerships. Low partner profitability due to lack of settlement processes and systems may lead to loss in valuable partners, affecting service levels, revenues and margins. Earlier, Voice revenues used to be the Read More

A Journey from ISP to MSO

A Journey from ISP to MSO

There are over 3.42 billion internet users, and it is expected that data consumption will surpass the 1000 Exabyte’s [EB] threshold. The data consumption is increasing at a staggering pace, but surprisingly Internet Service Providers’ ARPU is not. Due to fierce competition from Telcos, MSOs, OTT Players users are spoilt for choice resulting into high Read More

Can Mobile AAA Solution Address End-to-End Service Delivery, from Cellular to Wi-Fi?

Can Mobile AAA Solution Address End-to-End Service Delivery, from Cellular to Wi-Fi?

        The global Wi-Fi market is estimated to be USD 14.8 Billion in 2015 and is projected to reach USD 33.6 Billion by 2020. The Compound Annual Growth Rate (CAGR) for the period from 2015 to 2020 is 17.8%. Increase in the usage of internet and growth in mobile data are the major market drivers in Read More

Serving customer an experience,the Omni-channel way

Serving customer an experience, the Omni-channel way

It is rightly said that “It takes months to find a customer and only seconds to lose one”. In today’s digital era, all products and services should be ‘Served’ keeping the customer at the centre of the product offering. Telco customers are no different, they want the access to operator’s services at a time and Read More

Indian DTH Operators: Evolve to differentiate

Indian DTH Operators: Evolve to differentiate

Direct-to-home (DTH) operators have successfully reached out to every nook and corner; be it rural India or sky scrapers in Delhi, with its easy setup, interactive services and competitive offerings. There are in all 7* Indian DTH operators: Dish TV, Tata Sky, Airtel digital TV, Sun Direct, Videocon d2h, Reliance Digital TV, DD Free Dish Read More

SPONSORED DATA: Will it see the light of day?

In the modern times, “Free’ is no more a cheap word, as today’s customer is value conscious and wants returns on every penny spent, in fact some extra freebies too. In a data consumer world, it’s no different. Sponsored data enables customers to access mobile content, apps and data services without impacting their data allowance. Read More

Winning the OTT Battle, the Monetization Way


Today’s telecom operators are ready to partner with OTT players, rather than taking them as their competition – and create innovative monetization models Few years ago; to place a phone call, you picked up your phone, dialed a number and paid the operator charges. Today’s consumers have multiple choices on how they communicate via text Read More

Journey from Cable TV to Multi Service Operators (MSOs)

Image courtesy of anankkml at Cable Industry is witnessing a major change and has opened up a host of new opportunities for Cable Operator’s. There is a tremendous technology growth in new media which will revolutionize the end user experience in entertainment by offering access to new technology, superior content and other value added Read More

How Integrated Policy and Charging Can Drive Customer Loyalty with enhanced OTT offerings by the Operator

When it comes to driving business agility, cost-saving and better time-to-market capabilities, integrated policy and charging solutions are increasingly becoming popular within the operator community, globally as well as in India. This is also pushing new boundaries for customer engagement and increasing the customer loyalty quotient to a whole new level. Today smart devices such Read More

How Cable MSOs Can Benefit from OTT Ecosystems

New age monetization needs to come from innovative thinking and this is where Cable MSOs can marry OTT ecosystems to create better value additions for their subscribers and at the same time increase their chances to monetize their efforts. We all know that cable MSOs have enjoyed exclusivity in a number of market scenarios for Read More