Archive for Mobile Self Care

Serving customer an experience,the Omni-channel way

Serving customer an experience, the Omni-channel way

It is rightly said that “It takes months to find a customer and only seconds to lose one”. In today’s digital era, all products and services should be ‘Served’ keeping the customer at the centre of the product offering. Telco customers are no different, they want the access to operator’s services at a time and Read More

Indian DTH Operators: Evolve to differentiate

Indian DTH Operators: Evolve to differentiate

Direct-to-home (DTH) operators have successfully reached out to every nook and corner; be it rural India or sky scrapers in Delhi, with its easy setup, interactive services and competitive offerings. There are in all 7* Indian DTH operators: Dish TV, Tata Sky, Airtel digital TV, Sun Direct, Videocon d2h, Reliance Digital TV, DD Free Dish Read More

Mobile Apps–Money Spinner for Telco’s

Mobile Apps-Money Spinner for Telco’s

Jerry has been helping his ill father to manage his mobile bills. In the month of March Jerry’s father was wrongly billed for a service which he did not subscribe. To get the charges reversed, Jerry called operators customer care. He had to wait for 3 minutes and listen to promotional IVRs to connect to Read More

Wi-Fi Wallets – Traversing the uncharted arena

Wi-Fi Wallets – Traversing the uncharted arena

Millennial smart technology users expect businesses to understand and pamper them. For financial institutions, telecom operators and retailers, this means creation of immersive and integrated digital experiences that are individually relevant, context-aware, easy to consume and rich in range.  An innovative payment methodology which can embrace all aspects of this engagement – be it security, Read More

“App’ic Portfolio of CSPs in the time of digital economy

“App’ic Portfolio of CSPs in the time of digital economy

Growth of Data consumption, smart phones and smart devices have also led the mobile apps ecosystem boost. There is a mobile app for everything every imagination and activity. Communication Service Providers (CSPs) who are the key drivers of digital economy can leverage this opportunity; as studies have shown that users like using mobile apps because Read More

Customer Experience – a key MVNO Differentiator – To win in the competitive battlefield

Customer Experience- a key MVNO Differentiator

The number of Mobile Virtual Network Operators (MVNO) are on the rise, as they make better business sense. But to stay ahead and remain competitive, MVNOs need to focus on creating a differentiated customer experience. Here’s the prime reason – Offering low cost innovative services that once made the MVNOs successful are no longer a Read More

Its time Billing gets the attention hitherto overlooked!

Its time Billing gets the attention hitherto overlooked!

      The CEO of a Tier-1 operator recollects the days when Billing was only a trivial part of the whole IT services; but it was more than a decade ago. The investment on ‘Billing management’ was just a few percentages of the total spending with ‘network infrastructure’ staking lion’s share. There are two main issues troubling Read More

6 Reasons to choose Mobile Self Care over Traditional Customer Care

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    With the exponential growth of Smartphone users, operators are looking for ways and means to proactively communicate and engage with their customers. In addition to the traditional ways of communicating with the users, a latest customer care tool has opened up new avenues for such communication. A support tool trend of Mobile Self Care is Read More